Marketing Resolutions for Insurance Agents in 2018

Setting aside time to grow your business can be challenging—especially if you have a full day’s worth of work servicing the customers you already have. But it’s necessary if you want to grow.

The start of the year is when many business owners—insurance agents included—decide how to allocate their marketing resources in the coming twelve months. Here are a few resolutions for you to consider as we move into 2018.

Four Strategies to Stay Top-of-Mind With Your Insurance Prospects

Most people don’t think about buying insurance until they need to. When you contact a prospect for the first time, you may hit them right when they need a new policy—but you probably won’t get that lucky. Here are a few ways to remind your prospects about you periodically—in a pleasant, non-invasive way—to insure that when they do need insurance, you’re the first person they think of.